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There was a time when everyone, including veterinarians, believed that a diet of seeds alone was perfectly adequate for birds.
Nothing changed until one Midwest veterinarian, who had taken a special interest in treating birds, began questioning the conventional wisdom. "I was treating these little guys with medicines I thought would cure them, yet nothing happened." Nothing, that is until he began questioning the birds' diets.
"Over 80% of the birds I saw suffered malnutrition. he observed. "I knew there had to be a better way." With that in mind, the veterinarian, Dr. T. J.
Lafeber, set out to create a bird food of his own. In 1975 he made it available to the general public.
The food was Lafeber's Premium Pellets.
"We were the first to do it, to treat malnutrition, and what a difference! Our success rate soared when we focused on it."
 Over the years the pellets have been updated according to new findings. New varieties have been added. But one thing hasn't changed: Plain seed mixes can't give your bird proper nutrition. Lafeber's Premium Pellets will.
The truth is, you can't go wrong with Premium Daily Diet. And neither can your bird.
 Recognized as a driving force in avian medicine, Dr. Lafeber's breakthrough approach has earned him honors and awards for his work throughout the United States and Europe. As a practicing veterinarian, he established the Lafeber Company in response to serious nutritional deficiencies in avian food products. The first company of its kind, the Lafeber Company remains dedicated exclusively to the betterment of birds' well-being through research and ongoing development of innovative nutritional products. | | 
